The 1929 one with the plane is also cool. My favorite is might be the 1940 version. Over the years, the logo has been redesigned in print several times and as the opening fanfare of each Universal picture even more. The words “Universal Films” ran along the outside and a giant U with an F in it was stamped atop the globe. And it makes sense because its films are known all over the world.Īt first, the Universal Film Manufacturing Company’s logo looked a bit like a button with a globe in the middle. Read Also: Is the Universal Express Pass worth it? An honest review The Universal globe has been an icon for the Universal Company from the very beginning (photo by Morgan Overholt/) When did the globe come into play?įrom the very beginning. There was a lot of bickering and chicanery and in April of 1912, Laemmie and a list of others from the Universal Film Manufacturing Company moved to New York and began producing films and later began production efforts in Hollywood and Los Angeles. Pictured above: the Cinemark Theater at the park (photo by James Overholt/) How did Universal get its start?įounded in 1912, Universal is the oldest surviving film studio in the U.S.Īccording to one version of the story, businessman Carl Laemmie took a trip to Chicago where he spent a day outside a box office at a nickelodeon (a small movie theater), counting patrons and adding up the day’s take. Within weeks, Laemmie was out of the dry goods business and started buying up nickelodeons.Īs the business took off, inventor Thomas Edison formed a company that meant exhibitors had to pay Edison fees to display the Edison-produced “films” based on the patents Edison owned. Universal is the oldest surviving film studio in the U.S. The globe – which is the icon of the park – has been Universal’s logo since the early days of the movie studios. Why was I thinking about old movie fanfare? Well, because I was thinking about the globe and fountain on Universal Plaza outside Universal CityWalk. I guess thinking about old movie fanfare put it in my brain. Why do I mention that now, you ask? Good question. This is an exceptionally long version via YouTube. You remember the fanfare. Ddddd da da ddd da da ddd da da – and then the horns came in.
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